SIS Boosts Jolibet Racing Content Offer, Expands in Africa

As a result, the operator will benefit from SIS’ advanced round-the-clock live betting content covering the greyhound and horse racing verticals.

Jolibet now has a number of excellent premium content to offer to its players. SIS provides the operator with horse racing events in real-time from the United Kingdom and Ireland. The company similarly covers international meets from Latin America, Mexico, Saudi Arabia, the United States, Canada, Dubai, Germany, and beyond.

In addition, SIS also provides greyhound racing content from Ireland, Mexico, and the United Kingdom. This commercial partnership is SIS’ latest expansion and an opportunity to continue bolstering local markets in regional markets, which is why it’s working Jolibet in the highly-lucrative Africa region.

Jill Sone, managing director at Jolibet, welcomed the opportunity to further enhance the operator’s offering and provide players with the opportunity to pick from SIS’ excellent offer. Sone explained that such partnerships are crucial for Jolibet to remain competitive and set markets trends, adding:

With the company’s high-quality 24/7 live betting services, we are in a commanding position to offer truly engaging content that our customers will greatly appreciate. This is an exciting period of growth for Jolibet, and we value the support that the SIS team is providing us with.

Jolibet managing director Jill Sone

SIS head of sales for Africa, Joe Andrews, was similarly pleased with the deal. He argued that the deal is yet another step forward for the company and an opportunity to bring SIS’ content and services to markets across Africa.

“We are excited to be working alongside Jolibet to provide them with high-quality live racing content, which we’re confident will be highly engaging for their customers,” Andrews concluded. SIS is not only present in racing.

The company recently developed a new dedicated lottery game for Bet365, called Lotto365 after the brand. The company also became an official sponsor of the Grand Premio Maroñas, one of the biggest horse racing meetups in Uruguay.

SIS also covers 180,000 esports events a year, which is yet another vertical in which the company excels. The firm’s competitive Gaming product is certified by the Esports Integrity Commission.