The terms of the new deal, announced Friday, see Kaizen Gaming tap into Greco’s leading gameplay risk engine platform. Per the new collaboration, Kaizen Gaming will leverage the cutting-edge solution to boost its player management. At the same time, the company will benefit from boosting the trust in its online operations and ensuring unique gaming experiences for its customers.
Leveraging behavioral risk analysis and theoretical value modeling, Greco provides its partner operators with data that estimates player risk. This delivers efficiencies for gambling companies as they can make informed decisions, especially when making strategic changes. Ultimately, Greco’s risk management platform helps operators deliver better customer experience while at the same time benefitting from efficient operations.
“We are proud to have Kaizen Gaming on board as our latest partner.“
Ozric Vondervelden, co-founder and CEO of Greco
Ozric Vondervelden, Greco’s co-founder and CEO, said that the company is excited to join forces with Kaizen Gaming. He explained that the two companies share the same values by focusing on people and technology. Finally, Vondervelden predicted that the collaboration will benefit both Greco and Kaizen Gaming.
“We are thrilled to be partnering with Greco, a company that shares our commitment to continually improving the player experience.“
Michail Koutsoukos, director of CRM at Kaizen Gaming
Kaizen Gaming’s director of CRM, Michail Koutsoukos, added that the company is delighted to join forces with Greco. He outlined that Greco’s unique gameplay risk engine will deliver efficiencies that will reduce risk and help the company better evaluate its players. Finally, Koutsoukos said that Kaizen Gaming is looking forward to the success the new partnership will bring.
Greco Continues to Grow
The latest deal with Kaizen Gaming comes on the heels of another partnership announced this week by Greco. Earlier this week, the company revealed it joined forces with Betsson, the globally recognized iGaming company that consists of 20 brands.
Under the terms of the deal, Betsson will benefit from Greco’s leading solution. Ultimately, the company will be able to develop better strategies for risk mitigation and leverage Greco’s solution to detect “unfavorable player behavior.” Just like with the latest deal, the collaboration is expected to benefit the two companies.